Spridd / Ikea
— It has always been clear that Neale’s talents went far beyond the world of fashion. His grasp of colour, patterns and fabric made him an untapped resource to the world of interiors, home furnishings and homewares. Ikea, the world’s largest furniture retailer, was one of the first to see the designers potential and sought to collaborate with him for a global collection in 2017.
The collection, comprised of 80 products was vast in scope, with exclusive launch events in Shanghai and Sydney, hosted by Kit Neale it sold out all over the world proving Kit Neale’s extraordinary grasp of marrying idiosyncratic design with commercial saleability. The measure of success for any good design is how many products it can sucessfully be applied to and with Kit Neale X IKEA the brands capacity for collaborative success was